Fresh off the pin point demographic success of Good Friends cereal, which as we all know appealed only to near-to-best friends who wanted to eat breakfast together while smiling the entire time, Kashi has announced an even more ambitiously selective line of cereals this year, kicking it off with Old Deaf Asian Man cereal, produced specifically for people who miss trying to communicate with hard of hearing-to-deaf elderly Asian men in their lives who may have passed on. It will apparently fill that behavioral void as well as your stomach! I’ll let the packaging speak for itself.