Tuesday, January 24, 2006

Best NYC Subway Ad

Winner
1-800-INNOCENT: When Spending a Night in Jail Is Not an Option

Courtesy of the distinguished individuals at Wilens & Baker, Attorneys at Law, this particular subway ad wins hands down simply because of the tagline's unspoken belief that there just may be those times when rotting away in a New York City holding cell for eight to 12 hours could in fact be the way to go.

Runner-Up
1-800-DIVORCE: When You Want to Go Your Own Way

What this follow-up Wilens & Baker ad lacks in remarkable copy it makes up for not only in having the correct amount of letters for a phone number but also for its accompanying graphic--a bride and groom, dressed in wedding gown and tuxedo, running in opposite directions on the beach. Uh, W&B, that's not a divorce. That's 200 guests wondering why the hell they bothered making hotel reservations.

So from all of us at Drink at Work.com to all of you at Wilens & Baker, well done! Well done indeed!

1 Comments:

Blogger 2fs said...

Every new year Matt Groening does a "Life in Hell" cartoon about the "list of forbidden words" for the upcoming year. (Incidentally, dammit I forgot to cut out the copy from our alt-newsweekly last week...I couldn't find it online. If anyone can scan it for me, that'd be great...) I don't think "X is not an option" (particularly, "failure is not an option") was on there for 2006...but it certainly should have been.

12:04 AM  

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